Becoming data-driven is a priority for most credit unions today and the reasons are clear. According to consulting firm McKinsey, data-driven organizations are 23 times more likely to acquire customers, six times as likely to retain customers, and 19 times as likely to be profitable. The data says… use your data! 

To serve today’s digital-first members, most credit unions don’t need convincing about why to become data-led, but how is another story. The data maturity journey isn’t straightforward, and most credit unions are surprised to discover there isn’t a sequential series of steps or a right way to move forward on the journey. In fact, thinking about the data journey as a single defined path might just be what’s holding you back. Join Trellance to discuss how rethinking your data & analytics journey can help your credit union get a jumpstart in 2023….and beyond!