Beta Anyone? Don't be afraid to beta release your app
To truly know when you’re ready to release your app you need to go back to Day One (or at least Week One) of your app development process and ask yourself: Has your app achieved its fundamental functionality? If the answer is yes, get it out as a beta.
It’s imperative that you define what functionality means at the outset, so when you get there, you’ll know it. Sure, the development process can get tricky and you should adapt to changing conditions and requirements, but the essential objective and basic components of your app likely won’t change much unless you have substantially changed your business model or approach.
You will benefit from releasing early and releasing often.The point of app development isn’t to create a finished, stagnant product, but to create useful, adaptable resource. According to a statistic recently put out by mobile apps marketplace analysis firm Mobilewalla, there are nearly a million apps available to consumers, but how many of these apps are actually updated and maintained, 20%…40%?
Wouldn’t you prefer to have your app exist within that minority percentage? Especially knowing that that minority represents the truly useful, graceful and fundamentally cutting-edge section of the development space. I know I would.
This article by Metova President Kevin Ross was originally published on FierceDeveloper.com. Read the full article here.