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This month our focus is on women entrepreneurs.
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A patient but unbending will needed for entrepreneurial gender equality

Two decades since South Africans officially started celebrating the ideal of gender equality in the form of Women's Month, the number of women who enter and succeed in entrepreneurship is still disappointing. The figures should inspire South Africans to push even harder for equality, but at the same time, they are a warning that we will have to be patient, argues Gugu Mjadu, executive general manager of marketing for Business Partners Limited (BUSINESS/PARTNERS).

South Africa is no exception to the world-wide phenomenon that women, who represent more than half of the population, are still in the minority when it comes to entrepreneurship. For every ten South African males who are entrepreneurs, only eight women are.

Mjadu reckons this ratio masks an even deeper inequality. Research all over the world shows that when it comes to power entrepreneurship – high-growth, substantial businesses – female entrepreneurs are even more of a minority.

 
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In the business jungle, standing out is a matter of survival

The occasional description of the business world as a jungle is apt in many ways, not least because the frantic competition between plants to reach the sunlight above the jungle canopy is very similar to the struggle of businesses to stand out from the mass of their competitors.

Nowadays the competition is more intense than before, says Anton Roelofse, regional general manager of Business Partners Limited (BUSINESS/PARTNERS), because the internet and globalisation makes it possible for the public to compare local businesses with their competitors throughout the world. More than ever, standing out from crowd is a matter of survival.

Here are seven ways in which businesses can differentiate themselves in an overcrowded global market place:
 
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August 2015 / Vol.6.6

IN THIS ISSUE:

Join our new online networking platform

You are invited to join our online networking platform for aspiring and existing female entrepreneurs,Women in Business Africa. The platform will allow you to network, share information and possibly make business linkages.

 
Join now

Waking up the entrepreneur inside

Sometimes it takes a difficult, life changing event to wake up the dormant entrepreneur inside of someone. Manovie Isaacs had only ever worked for a single company, a large hairdressing group, for seventeen years. She was at the top of her game as a hair stylist, with several industry awards to her name. Then her marriage fell apart.

“In January 2007 I left my husband. By December I had my own salon,” says Manovie, who over the past eight years has built the business into a thriving 13-employee high-end hair salon in the heart of Claremont, Cape Town.

 
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Hair-raising expansion leap pays off

In many businesses, there is a point at which any further growth can only take place with a leap so big that it is almost as daunting as starting all over. For Candice Reynolds, that point was the most difficult since her involvement with Outeniqua Action Sports Arena, an indoor sports franchise in the Southern Cape town of George.

The business, which offers the facilities and coordination for social teams to compete in leagues of indoor games, was already thriving when Reynolds took it over ten years ago. But it was severely limited...

 
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Storage space to let
Location: Benoni

Description: Storage space to let, 64m², 128m², 115m², 24-hour security

Contact:
Zelda Coetzer
011 713 6722
zcoetzer
@businesspartners.co.za






 
Storage space to let
Location: Sasolburg

Description: Storage space to let, 150m², 100m² and 62m²

Contact:
Zelda Coetzer
011 713 6722
zcoetzer
@businesspartners.co.za







 
The Deck
Location: 139 Lower Marine Parade, North Beach, Durban

Description: On the beach with beautiful sea views. Ideal for Restaurant / live entertainment. 420m², includes deck area.

Availability: 1 October 2015

Contact:
Rani Veerasamy
T 031240 7700
C 079 5333 754
rveerasamy
@businesspartners.co.za
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