We've had National Cheese Pizza Day, we've had Lettuce Week, and unbeknownst to you, we're living National Rice Week right this second.
But though there are a lot of pretenders to the throne; there's one week-long celebration we always, and rightfully, look forward to.
Hello, London Cocktail Week 2016!
Returning for seven days of unadulterated mixology goodness next month, LCW is back and it's bigger, better and boozier than ever before, this time partnering with over 250 bars across the city.
The premise is simple: you buy your £10 wristband, and in return, you'll receive specially-created cocktails for just £5 at London's best and most impressive cocktail hangouts. We're talking sky-high tipples at the top of The Shard, bespoke concoctions at five-star hideaways, and punchy creations at the coolest of cocktail caverns, for just a fiver, all week long.
On top of access to London's best cocktail bars, your wristband also allows for entry into the World Class House at Piccadilly Circus and the London Cocktail Week Village at Old Spitalfields Market, featuring a huge selection of £5 cocktails from a series of pop-up bars, on top of street food trucks, tasting sessions, parties and expert master-classes throughout the week.
It'll be so good you'll forget Rice Week ever existed.
London Cocktail Week runs from Monday 3rd to Sunday 9th October. Your £10 festival pass also includes deals and discounts at partner bars, plus a guidebook and directory for the week.