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Thursday 15th December 2022
Synchblog Highlights
Growth x Complexity: Tracking Music Publishing’s Royalty Challenges
How are the data challenges evolving, and what improvements need to be made in 2023?

Library Assistance: Production Music’s $1bn (and Counting) Surge
Tracking the growth of the production music sector and the tech driving it forward.

Why Music Clearance Remains So Complex and How That Can Be Fixed
Why is music clearance becoming increasingly complex and what are the solutions?
In the News
Music industry revenues in review – what 2022 tells us about 2023
Music rights and streaming may be well placed in the recession. (MIDiA Research)

Music now has over 616 million paying streaming subscribers globally
That was up 17.6% – or by 92.3 million – on the 523.9 million in 2021. (MBW)

Five ways 2022 pushed music royalties forward
Thanks to improvements this year, the future is looking brighter for rights holders. (Billboard)

TikTok cannot afford the music industry
Has the bubble already burst for the music’s future revenue engine? (Penny Fractions)

7 reasons why AI music was fascinating AND controversial in 2022
From funding rounds to copyright implications, AI music had everyone talking in 2022. (Music Ally)

2022: the songs of the year
Tracks by Ice Spice, Cardi B, Ethel Cain and many more feature on the list. (New York Times)
New Synchtank Report
Free Report: Complexities and Solutions in Music Rights Clearance
Our new Synchtank report exposes the disjointed processes behind sync clearance and identifies solutions to key challenges facing music users. Download it now.
Client Sync of the Week
Gucci's new Holiday spot is soundtracked by Sparkle's "Down The Way", repped by our client Secret Road! ✨🎄
See you next time! If you have any queries or ideas, feel free to drop us an email at info@synchtank.com

Best wishes,
The Synchtank Team
www.synchtank.com
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