Dear IFOAM Ambassadors,
IFOAM - Organics International has exciting news to share with you!
Honest Food Campaign
On World Food Day, 16 October 2019, we will our launch Honest Food campaign, which aims to inspire citizens to make better food choices by highlighting the benefits that organic, local, seasonal, and fair food have on people and the planet. We ask you to join us in making this campaign a success! Ahead of the launch, IFOAM - Organics International will make a toolkit available on the Honest Food website with ready-made social media materials in English. You can:
- Visit the website to download the materials you want to share with your audience. The website will be launched in due course.
- Request access to the original design files so you can tailor content (e.g. translate messages, use different images). Watch this video to learn how the toolkit works.
- Share your own content using #eathonest to highlight the reasons why we need to produce and consume responsibly and sustainably (e.g. farmer stories, studies highlighting organic benefits, sustainable farming)
To learn more about the Honest Food campaign and see sample messages, please email email@example.com.