Strands of Genius is curated lovingly by Rosie & Faris, usually on Mondays & Thursdays, but occasionally you'll find it in your inbox other days too. They're unpredictable like that. They hope you read it, enjoy it, tweet it, share it -- and tell your mom ;)
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Proposals! [for Next Year]


Nov 26-Dec 1: New York, NY
Dec 1-6: Nashville, TN
Dec 7-14: Beersheba Springs, TN




It's that time of year when 15 or so of our closest friends and 15 various lovely people we have met around the world this year [friends, clients, colleagues] descend on Nashville for the 5th Annual (!!) Whiskey Weekend! It's our favorite weekend of the year, and we're very excited to bring our distributed community together and enjoy their collective company for the next few days. If you like whiskey and/or animal onesies, feel free to follow along on Instagram #WholemealWhiskeyWeekend.

IT'S ALMOST XMAS! Time to get the Christmas shopping started / done. Let us help you and submit something to the gift guide below! We'll be sending it out next week <3
Quote of the Week 
"When Weiden Kennedy says they want to capture “lightning in a bottle” this is what they mean: to take something just outside of mainstream culture, aestheticize it, and turn it into marketing for a consumer product."
— Toby Shorin [see Aesthetics link below]

The Diminishing Marginal Value of Aesthetics

#CulturalProduction #Theory #Value 
Why do edgy aesthetics have value? How are those who produce culture served by the low latency broadcast machine of the web? Why are graphic design trends spreading so fast and what does it mean for designers? Lots of good thinking here. "It’s a way of understanding the media business today—and we are all in the media business now." [Thanks Steph!]  ::SUBPIXEL::

What's Really Going On With Retail

#Culture #Retail #Amazon
The Atlantic continues to be the most brand strategy type mainstream magazine. This piece looks in detail at the retail dynamics in USA to get a more robust picture of what is happening. Only Amazon-proof businesses are surviving. ::THE ATLANTIC::

Wells Fargo Have Always Been Terrible

#Banks #Comedy #Podcast
The Dollop have done a very funny podcast detailing the long and incredibly terrible history of Wells Fargo. You will laugh in disbelief and then seethe with rage. What more could you ask for?  ::DOLLOP:: [iTUNES EPISODE 350

ICYMI: HOLIDAY GIFT GUIDE >> Call for submissions!

#MakinAListAndCheckinItTwice #CelebratingNaughtyAndNice
For the past several years, we've enjoyed sending out a holiday gift guide for the creatively minded individual. Each year, it's one of our most opened, and most clicked-through newsletters. Turns out there's a lot of cool sh*t out there, huh?! But it's made possible by people like YOU telling us the coolest things you've seen/used/read/consumed this year. 

(None of these products need to have been made or released this year. Sometimes you discover a gem that's been around for ages and is only new to you. We totally get it.)

We'll be doing a holiday giveaway as well, and those who submit items for us to review will get a double entry. More on that later, but needless to say, just another incentive to take a few minutes and tell us what you think should go on our list. ::GOOGLE SURVEY:: 
Seasons Greetings!
If we can ever be of help to you, even outside of a formal engagement, please don’t hesitate to let us know. We always love getting to meet like-minded folks, so please let us know if you see we’ll be in a city near you :)

rosie & faris,
@rosieyakob / @faris
In March of 2013, Rosie & Faris left NYC. They've been #OutOfOffice for 5 years &  counting. Want more on the nomad lifestyle? Check out
Want to collaborate with Rosie and Faris? They are a husband and wife team that consult, speak, write, teach, strategize, facilitate & generally play well with others. You should definitely get in touch.
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