Dear Friends of Allison Rimm and Associates, 

The time is almost here. After what seems an eternity, The Joy of Strategy, A Business Plan for Life will be officially released on September 17th. Amazon has already begun shipping books!  I am pleased to give subscribers to my newsletter an exclusive look at the first chapter. 

Read the First Chapter of The Joy of Strategy

About The Book

Soul-satisfying success doesn’t just happen; it requires a strategy. Delivered with compassion and humor, The Joy of StrategyA Business Plan for Life presents eight practical steps, useful tools, and real-life success stories to get you motivated, organized and on your way to a meaningful life. Whether you are primarily analytical and task-oriented, looking for a sense of mission and purpose or a more conceptual thinker looking for the structure to move you from dreaming to doing, The Joy of Strategy meets you where you are and takes you where you want to go.  

Spread the Word

Many of you have asked how you can help spread the word.  Of course, it would be great if you would tell all your friends and colleagues about the book.  In addition, I would be grateful if you would consider doing any or all of the following:
  1. Write an Amazon Review:  I’m told this is very important to establish credibility for the book and drive sales. You do need an Amazon account, but you don’t need to purchase the book on Amazon to post a review. If you need instructions, please respond to this email and we will give you the guidance you need to make the process easy for you.
  2. Invite me discuss The Joy of Strategy at your organization.  Contact me or visit for more ideas on how I can help your business or group.
  3. Recommend me to a member of the press as an expert in personal strategic planning or strategic planning in general. 
  4. Suggest The Joy of Strategy for your book club. 
  5. Recommend The Joy of Strategy on Goodreads or any other site you participate in. 
When the official launch date arrives, I will send one final request asking you to share news of the book release on your social media channels.  Thank you for your patience with these promotional activities, which are necessary, but not my favorite aspect of this undertaking! 

Writing and releasing a book is a huge and daunting endeavor.  I’m so grateful to all of you for your help, support and good wishes.  You’ve brought immeasurable joy to this wild journey.
With my most heartfelt thanks and warmest wishes,


Copyright © 2013 Allison Rimm and Associates, LLC, All rights reserved.
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