Press Release - 1 December 2014

Christian Ewert new Director General of the Foreign Trade Association

Brussels, 1 December 2014. The Foreign Trade Association (FTA), the leading association of European and international retailers, importers and brand companies in the field of international trade, today announced that Christian Ewert will take over as FTA’s new Director General.
As of 1 December Christian Ewert will take over from Jan Eggert, who has been at the helm of the association since May 2000. Christian Ewert joins FTA from his position as President and CEO of ICTI CARE Foundation, the International Council of Toy Industries’ (ICTI) programme to promote social compliance in the supply chain producing for the toy and children’s products industry. Prior to this experience, he was COO and Board Member at Zapf Creation, a toy company based in Germany, and CEO of Boards and More Group (Mistral and North Sails), an international water and winter sports products manufacturer and distributor with operations in 29 countries.
FTA’s President Ferry den Hoed states: “I am delighted to welcome Christian Ewert to the FTA. I am confident that he will build upon the remarkable success of Jan Eggert, who has shaped the FTA into an essential association for all companies that are committed to free trade and sustainable supply chains. FTA currently counts over 1,400 members and has developed, next to its traditional trade policy services, two business-driven initiatives* to support companies’ efforts to improve working conditions and environmental performance in their supply chains. Christian Ewert will bring his extensive knowledge and experience in business and sustainable development to lead the association to new heights”.
As Christian Ewert comes on board, the European economy faces a critical period. However, many opportunities also lie ahead with the new European Parliament elected in May and a new European Commission in office. A liberal trade policy is crucial for Europe’s economic recovery and for strengthening the EU’s role as a key world player. FTA will be at the forefront of the debate, actively advocating and supporting the implementation of a strong trade agenda. “I look forward to taking up the challenge and leading FTA to ensure that the voice and interests of the commerce sector are respected. Now more than ever, it is crucial for the sector that the right policy choices facilitating international trade and promoting open markets are implemented. At the same time we need a sound framework to support our efforts for more sustainable international supply chains”, says Christian Ewert.

*The Business Social Compliance Initiative (BSCI) and the Business Environmental Performance Initiative (BEPI).
For further information, please contact:
Stephanie Luong
Head of Communications
Tel: +32 2 741 64 09

Note to editors:
The Foreign Trade Association (FTA) is the leading business association of European and international commerce that promotes the values of free trade. We bring together over 1,400 retailers, importers, brands and national associations to improve the political and legal framework for trade in a sustainable way.

Foreign Trade Association
Avenue de Cortenbergh, 172 - 1000 Brussels - Belgium
Tel. +32 2 762 05 51
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