Brand Journalism Bootcamp Luncheon - Nov. 4
Enjoy lunch at the Crowne Plaza Downtown Denver while learning how to Incorporate brand journalism into your communications mix using a proven formula for success. Lisa Arledge Powell’s “Brand Journalism Bootcamp” will reveal the secrets and show you how to go from PR pro to brand journalist. Attendees will learn the top brand journalism tips, review award-winning case studies and learn how to avoid brand journalism's most wanted criminals!
Lisa Arledge Powell is President of MediaSource, named 2013 and 2014's Best Health Care PR/Marketing Agency by Ragan Communications. Lisa, a former television news reporter, specializes in brand journalism and works with the nation's top hospitals and brands to get their message to target audiences. As a journo-turned-PR pro and a member of the PRSA Health Academy, Lisa uses her journalism skills to teach the PR industry the perks of storytelling for a brand. Lisa also serves as the PRSA Health Academy Newsletter Editor and serves on the PRSA Central Ohio Executive Board.
Wednesday, November 4, 2015
Crowne Plaza Denver Downtown, 1450 Glenarm Place, Denver, CO 80202
11:30 a.m. – 1:15 p.m.
Early Registration before noon, October 23
$35 members; $49 Nonmember; $30 Students
Regular registration before noon, October 30
$45 members; $59 Nonmember; $40 Students
Late registration: after noon, October 30 and Walk-ins
$55 members, $69 Nonmember, $50 Students
This meeting includes the PRSA Colorado Annual Meeting:
Important Voting Issues, including 2015 slate of officers – all members are encouraged to attend