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Monday, September 19th
by The Fix Team

The Ukrainian media market, 208 days into the war

Hello and a big welcome to our new subscribers from European Parliament, Der Spiegel, RTL Deutschland, Global Forum For Media Development, and many others!

The Ukrainian media market has proved stronger than many analysts feared in the face of Russia’s all-out invasion.

“Many media [organisations] live on. Surely, they live in an austerity mode, with fewer people, less content, lower salaries, less revenue. But they’re alive, and it’s already a victory”, Ukrainian media expert Otar Dovzhenko said in an interview for The Fix

Part of the reason is the international support, efforts to keep Ukraine’s media going. An even bigger reason, though, might be the innate resiliency of Ukrainian media organisations – a knack for finding resources, an ability to do a lot with little resources.

Still, the prospects are uncertain at best. “If the war lasts for another year, the number of media organisations in Ukraine will go down considerably”, Dovzhenko believes. The resiliency is finite, and at some point running on fumes becomes no longer possible. 

To learn more about the Ukrainian media market six months into the war – such as why the joint TV marathon has outstayed its welcome or why there’s little point in the “broadcasting the truth to the Russians” genre – read (or listen to) the interview with Dovzhenko on The Fix’s website.
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What we are following 
Media’s struggle with Big Tech seems like an uphill battle. With most tech giants situated in the US and China, Denmark appears to be an unlikely battlefield. However, Dorthe Bjerregaard-Knudsen, COO of the Danish media publisher JP/Politikens Hus A/S, believes the confrontation between Big Tech companies and Danish publishers could impact not only Danish but the global media landscape.

NYT recently reported on The Washington Post's revenue struggles, particularly highlighting the publication’s struggles to attract subscribers in the post-Trump news environment. Jacob Donnelly, publisher of A Media Operator newsletter, believes that WaPo won’t win over NYT itself to become the preeminent national newspaper, and thus the key is going local.

Commerce media is a promising market, according to a recent report by global management consulting firm McKinsey, one that has the potential to generate $50 billion of enterprise value for publishers in the United States “from new ways of capturing additional ad dollars” in the next few years. Digiday’s Michael Bürgi covers the report. 

Recent trends in local news are discomforting, with news deserts emerging as a result of local newspapers’ closure. In the UK, though, Bristol is a shiny exception. Press Gazette investigates how the city became “a local news oasis”. 

Industry news
Queen Elizabeth’s death has caused people in the UK (and elsewhere) to turn to the news media. As PressGazette notes, “more than one UK national newspaper brand saw their most traffic since the 2020 US election after the news [of the Queen’s death] broke…” For example, The Guardian’s print circulation was double the expected numbers; website traffic reached as high as 250,000 page views per minute on the day the Queen died. Sky News reached almost 6.5 million people on TV in the first four days following the Queen’s death and 14.2 million unique users on its website, as well as gathered over 150 million video views on social media.
Belarusian journalist Dzyanis Ivashyn has been sentenced for over 13 years in prison, ostensibly for treason. He has been recognised as a political prisoner by Belarusian human rights organisations. As RFE/RL reports, “Ivashyn was arrested in March last year by the Belarusian KGB and charged with high treason, though his colleagues say the arrest was connected with his publications about former Ukrainian [riot police] members employed by the Belarusian police.” Ivashyn’s arrest and sentencing is part of a much wider crackdown on free press that ensued in Belarus over the past two years following mass protests over the rigged 2020 presidential election.
The New York Times recently launched two new monetisation sources across its vast array of publishing verticals. Last week, NYT Cooking started selling at-home cooking kits curated by guest chefs, sold at $95 apiece. As Hollywood Reporter notes, “the venture provides a unique opportunity for the Times to bring in an additional source of revenue outside of subscription”. NYT also introduced ads for the first time on The Athletic, the sports news outlet acquired by the company early this year. As Axios reports, the parent company hopes introducing ads will help The Athletic become profitable within three years, as originally planned. Other revenue lines, such as events and merchandise, are in plans for the future.
Opportunities and deadlines
News Impact Summit is back offline on October 6!

Come to Prague to dive into the future of journalism and explore ways to drive innovation and reconnect with audiences. TikTok and disinformation, how to use Twitch and Twitter to engage readers, and what you should know about AI before using it are among the many topics covered.

The line-up of the speakers includes experts from across Europe and beyond. 
Register Here

Deep-Dive Business Consultancies. Thomson Media will provide grant funding to support mid-sized, regional and local media outlets. A grant will support implementation of new products. Newsrooms can get up to €15,000.
More info:
Deadline: October 28

The Tarbell Fellowship. A one-year programme for early-career journalists “intent on improving the world” run by effective altruism organisation Training for Good is opening applications. Fellows will receive a stipend of up to $50,000, mentorship, training and the opportunity to attend the Oxford Summit. 
More info:
Deadline: October 9

Job Openings

Chief Executive Officer. The Online News Association (ONA), digital journalism professional association, is looking for a Chief Executive Officer. You will lead the team of two dozen full-time and part-time employees and contractors. 10-15 years of relevant experience that include team management is needed. The headquarters is based in Washington D.C., so the candidates who live in D.C. or are willing to relocate are preferred.
More info:
Deadline: Open until filled 

Senior Newsroom Strategy Consultant. Fathm, a news lab, consultancy and agency, is looking for a Newsroom Strategy Consultant. You will be responsible for growing, launching and running key projects. Background and experience in journalism is a must. This is a remote position with occasional meetings in London or Surrey.
More info:
Deadline: Open till filled
Business Affairs Executive. BBC Studios opened an opportunity for a professional to join the Production Legal and Business Affairs team. You will be responsible for contract management and business affairs. The position is based in London.
More info:
Deadline: September 27
Eastern Europe Research and Advocacy Officer. IPI is seeking a research and advocacy officer who will coordinate IPI’s work in Eastern Europe. Fluency in Russian/Ukrainian in addition to English is required. You can either be based in Vienna or work remotely. 
More info:
Deadline: September 26
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