TargetGov Newsletter- October 2013 Second Issue

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I shared a little known fact about myself on FaceBook lately—with the fall season here and weekend chores piling up, one of life’s simple pleasures for me, is a bit, well, odd.

Our house is in a heavily forested area, and after decades of raking leaves for weeks on end, a while back I bought a backpack leaf blower. That’s right, the kind that straps on your back and moves a half acre of leaves in a few hours instead of taking all week and weekend.

Now, I greet Saturday morning with my goggles and ear plugs ready, the blower gassed up and I then lose myself in the simple chore of moving leaves from all over the property to just one small section where they can decompose at will.

My husband seems amused that I like doing this task so much, and I find the physicality of it a balance with the intense mental engagement that work demands throughout the week. That might be a strange picture; me wearing a wide grin, in my jeans and hoodie and my indispensable autumn accessory: a backpack leaf blower. No phone, no email, just a few hours of fresh air, hard work, and measurable results. Life is good.

This week will take me to New York and Chicago, and next week is off to Tampa with Houston close behind. The travel means we are helping as many clients as possible to see success. We can help you, our team of experts is capable of working with you for business development, capture, and RFP responses. Call or email—we want you to see the success you envision!

I know you are working hard, here’s hoping that you also enjoy your time off, doing whatever it is that makes you smile.

And as always, here's to your success!

Gloria Berthold Larkin
President, TargetGov
443-543-5067 or 1-866-579-1346

Updating Government Marketing Processes & Tactics

The government contracting world has experienced a seismic shift and the old marketing strategies no longer provide the measurable results necessary for success. Issues now include: fewer decision-makers with less time available; who are charged with managing tighter budgets and expectations of doing more with less while meeting goals of improved energy usage, lower costs, increased efficiency all while supporting specific agency missions. Attend this intensive hands-on class designed to meet the new normal of federal contracting through a specific, proven targeted marketing process and plan to position your firm to see success in the federal marketplace. Bring a laptop because attendees will access critical online government databases, review competitors,  and complete tasks to improve the company’s positioning during the class.

Topics Include:
  • Positioning to Win
  • Capturing Interest
  • Market Research
  • Marketing Tools
  • Marketing Processes
  • Capability Statement - you will create a new one in class
Date: November 6, 2013
Time: 8:30am - 4:00pm
Cost:  Register today to receive the early bird rate of $745 (saving $250), after 10/31 the cost is $995,
Location: bwtech@UMBC Research and Technology Park, Baltimore, MD -- just minutes from BWI airport.
Click here for more information and to register.
Speaking Engagements

AMEX OPEN for Government Contracts
October 31
Chicago, IL

Center Club Government Contracting Group 
Happy Hour
November 6
Baltimore, MD

Veteran Owned Business Forum
November 7
Lanham, MD

Prince George’s County Business Conference & Expo
November 14
College Park, MD

GM5 Webinar- 
3 Steps to Increasing Government Contracting Revenue in FY 2014
December 11

Elite SDVOB Mid-Atlantic Conference
January 29 & 30, 2014
Hyattsville, MD

Join the Center Club's Government Contracting Group for a Happy Hour.
November 19, 2013 
5:30 - 7:30 PM
100 Light Street, 16th Floor
Baltimore, MD 21202 Space is limited and registration is required.
Mix with the region’s leading government contractors while you enjoy one of the best panoramic views of Baltimore’s Inner Harbor from the 16th floor of the city’s premier private club.
Complimentary admission, hors d’oeuvres and parking. Drinks by credit card. Garage entrance at 101 S. Charles Street. Photo ID required.
Business casual attire; No Jeans, Tank-Tops or Sneakers. For more information and to register e-mail Nancy.
100 Light Street, 16th Floor â–ª Baltimore, MD 21202 410-727-7788 â–ª

Urgency to Assert Potential Claims to the Contracting Officer
For Claims Related to the Government Shutdown

Due to the recent shutdown of the government, many contractors and subcontractors have experienced additional costs. These costs can emanate from a decrease in the labor cost distribution bases, increases in certain elements of fringe benefits that include an increase in Fringe Rates caused by decreased labor cost distribution bases. Added costs related to severance pay, unabsorbed indirect costs, lost productivity, or acceleration of work or shutdown and start-up/demobilization and remobilization costs. There are 4 clauses under which it may be possible to seek or assert a claim for these additional costs. These clauses are
·         52.242-14 Suspension of Work **
·         52.242-15 Stop Work Order *
·         52.242-17 Government Delay of Work  **
·         52.243-4 Changes Clause *
*These clauses that the contractor asserts their right to an adjustment under the clause within 30 days
* These the clauses limit recovery to costs arising during period that cannot “reach back” more than 20 days before the notification to the Government. 

Norman J. Lorch, CPA
Certified Public Accountants
Government Contracts Consultants
11433 Cronridge Drive, Suite E
Owings Mills, MD 21117
Is Your Data As Safe As You Think? More Than Meets The Eye in The Cyber World
By: Mark R. Smith Editor in Chief
Published By: 
The Business Monthly

Consider the plight of a new company, particularly, how it handles its data. Fledgling companies often have very little value and may have to take significant risks, and outsource almost everything in the process, to get off the ground. These days, much of whatever data they have ends up in the cloud.
If all goes well, once they turn the corner and derive value, then the risk and value equations change — especially if the company’s value is in intellectual property, corporate trust or trade secrets.
This, in the eyes of some observers, should cause them to re-evaluate their risk posture and flee the cloud.
Similarly, consider the plight of established companies. Their management wants to cut costs, and they often believe they can do just that by abandoning inside information technology capability and outsourcing it. They also have to determine whether the money saved will make up for the reduced flexibility and increase in risk of moving to the cloud.
On a simpler level, due diligence is required to ensure that data entrusted to outsourced entities is properly protected. And that, according to one well-placed federal government source, is what too many companies are not doing.
That can lead to eye-opening discoveries at critical moments, which is important to note, as the federal government and the private sector are leaning, now more than ever, toward outsourcing needed services.
Read the rest of the article here.
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Baltimore, MD 21228   Call us at 443-543-5067

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