MOVE Week Special Edition Newsletter
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MOVE Week 2014 broke all records: over 4000 events in more than 1000 cities

The 2014 edition of MOVE Week more than tripled the number of events compared to last year.

After last year’s massive success with 1,259 events all over Europe in just one week the organisation behind Europe's biggest community sport and physical activity event, International Sports and Culture Association (ISCA), had high hopes for the 2014 edition. The ambitious goals were 2,000 events in 250 cities across 33 countries organised by 600 MOVE Agents.

After an initial estimate it was clear that these goals were thoroughly surpassed: While we are still waiting for the final count, the result to date is an impressive 4,256 events in more than 1,000 cities across 38 countries organised by 2,351 MOVE Agents and counting. A lot of events that actually took place are yet to be registered on the website. The final count could see the number of events exceed 4,500 and the number of participants well over 1 million.

“It goes without saying but this has by far been the most successful MOVE Week in the history of the NowWeMOVE Campaign," ISCA Secretary General, Jacob Schouenborg, says. 

"We have shown that when dedicated people all pull in the same direction it actually is possible to get people in the millions moving. I want to thank the thousands of MOVE Agents and volunteers that took upon themselves to make the Europeans MOVE more. I would also give special thanks to the European Union for making this possible via the 1 million Euro grant and Coca-Cola Europe for the equally important financial support.” 
Europe will MOVE again in 2015
Because of the great success it is without question that the European MOVE Week will be back in 2015. Over the coming weeks and months further announcements will be made about how to get involved in Europe’s biggest community sport event.

Read the full story on the NowWeMOVE Blog

A BIG thank you to our MOVE Week 2014 National Coordinators

MOVE Week could not have been possible without the dedicated work of our 35 National Coordinators from all over Europe. ISCA extends our warmest thanks to you all for gathering and supporting MOVE Agents in your countries to make this the most successful MOVE Week ever! Well done!

Disability never a barrier

MOVE Week promotes the benefits of physical activity and it is all about inclusion, with something for everyone regardless of their physical condition. Many of the countries that participated in MOVE Week 2014 organised events solely targeting people with disabilities. We present some examples from Spain (left), Albania, Hungary and Latvia.

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Schools MOVED in great numbers

During MOVE Week 2014, we saw good examples of kindergartens, elementary schools and universities showing their MOVEs during MOVE Week. The most outstanding event of the week was in Hungary, as the flagship Hungarian School Sport Day followed up last year’s huge success with a record number of 765 schools, approximately 200,000 students and 13-14,000 adults taking part.

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Italian Parliament MOVED

On Thursday 2 October, a group of MOVE Agents from MOVE Week coordinating organisation and ISCA member UISP went to the Italian Parliament to ask its members to join in MOVE Week by taking the stairs rather than the lift for at least one day. The President of Italian Parliament, Ms. Laura Boldrini, sent a Twitter post communicating her support and showing a picture of her using stairs in her everyday work life.

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Moldovan journalists' eco run

As a part of MOVE Week the Association of Journalists for Environment and Eco Tourism from Republic of Moldova (AJMTEM) held a race called “Journalists run for a clean environment”. Journalists, Environment and Ecological Tourism faculty students, as well as members of the Amateur Cyclists Club, ran for one mile on 4 October. 

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Lithuanian university: move together

Lithuanian Sports University (LSU) held an event called “Move Together with LSU’14” for the second year in a row. During this event it tried to spread the word that moving is fun and moving together is even more fun. It welcomed 600 participants, supported by 30 volunteers, and awarded all winners of the contests with prizes (cups, medals, t-shirts and juice).

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MOVE Agents: have your say and you could win a GoPro action camera!

If you were a MOVE Agent and delivered an event as part of MOVE Week 2014, we value your feedback. We have set up a survey to find out more about your event(s), as well as what worked for you, which resources were helpful and how we can make things better for MOVE Week 2015.

Please click here to open the survey

All entries will be entered into a prize draw for a GoPro action camera. Complete the survey by 28 October 12.00 CET for your chance to win!

For more MOVE Week event inspiration, Find Your MOVE tips, updates from the MOVE Congress and more, visit the NowWeMOVE Blog

Copyright © 2014 ISCA, All rights reserved.

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