Mobile Use Lowers Consumer Patience In eCommerce 🆕💡💭🌎💬
Try this on for size: While almost half of all consumers browse via their phones, only 1 in 5 completes transactions on mobile. A recent report from Akamai indicates that users have little patience when it comes to making purchases on a mobile device.
Check out what else mobile does in eCommerce. It may help you move quickly in building your traffic and sales now.
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Lance G. Hanish
CNA | SOPHIS Integrated Marketing Innovations