Welcome to Provoke Weekly. A digital publication from Dieste to help keep you current with the cultural trends and marketing developments that matter most. With inspirational nuggets that will provoke better insights, ideas and results.

"Be the designer of your own destiny." - Oscar de la Renta

Oscar de la Renta, one of the greatest fashion designers in the world, will always be remembered not only for the feminine and flattering style of his pieces but also for the fact that every first lady since Jacqueline Kennedy has worn his clothes. He dressed first lady Nancy Reagan in the 80s, provided the gowns for inaugural events for both Hillary Clinton (1997) and Laura Bush (2005), and Michelle Obama was wearing one of his creations a couple of days before he passed away. But what a lot of people didn't know is that Mr. de la Renta, raised in Spain, was originally born in Santo Domingo, Dominican Republic.

He was one of the many Latinos who are thriving in the fashion industry, conquering runways, celebrities and the streets of top fashion cities such as New York, Paris, London and Barcelona, among others. Wondering who the other Latinos that are dressing the world are? Check it out here. 

Carla Eboli, Chief Marketing Officer

La voz of 
Project Runway 
is from Colombia

Watch Nina Garcia revealing how being a Latina contributed to her success.

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Argentinian Charm 
Conquered Rihanna, 
Katy Perry and 
Lady Gaga

Hear what inspires De Souza, an Argentinian designer who lives in Harlem.

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The Brazilian Man 
Behind Calvin Klein's 
Women's Collection 

Read the advice Francisco Costa is giving young designers.

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