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The Place to Start-up or Start Over! September 25, 2016
Issue 11-8
 
Get Social: Chocolate-covered Bacon

Old school SMB Nation fans remember our love and affection for BACON! Who can forget our “Save Your Bacon” campaign back in the day promoting StorageCraft? (Remember the bacon bit muffins at SMB Nation Spring?) So when I attended Simply Measured’s LIFT – Social conference in Seattle last week, I was instantly at home when Chocolate-covered bacon was on the afternoon snack cart.

Harry at LIFT Social Conference - Having fun!

But this isn’t a foodie review, rather it’s a look at social media analytics. The context is this. If you are reading this blog and seeking to “start-up” a technology business with legs, I’d offer the world of social media and the use of analytics in this Market 2.0 era demands your consideration.

READ MORE HERE
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Start-ups Fueled by Yougins! 

There is no age discrimination in the entrepreneurship community. It’s a line of reasoning that cuts both ways. You can be a 50+ year old white collar tech exec who is “yes sir-ed” through the back door in the tech community because of ageism but still have credibility as a start-up entrepreneur. Likewise, you can be a millennial in the new gig economy who embraces start-ups. It’s a big tent and there is room for all.

Recently GoDaddy released an extensive study on how millennials are fueling entrepreneurial growth.

The end of the story is that young people don’t know what they don’t know and that is an asset in taking the start-up plunge. Contrast that with my friend, a sales rep at a Big Pharma company, who is 55YO and risk adverse. Combine that innocence with a “gig economy” view and you have what GoDaddy calls a new entrepreneurial era where 1-in-3 millennial professionals intend to pursue their own ventures in the next ten years. And that plays very well into GoDaddy’s SOHO and SMB focus of delivering light weight IT solutions such as web pages, domain registration and Office 365 subscriptions.

GoDaddy exec Aldrich in his personal time working with glass....

I spoke with GoDaddy’s Chief Product Office Steven Aldrich, pictured, recently about is new study and here is what I learned.

READ MORE HERE!

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Reinventing StorageCraft with Analytics

So it turns out you can teach an old dog new tricks! StorageCraft, its balance sheet in great shape after an investment round, is starting to make acquisitions. The idea is simple. Reinvent itself by buying missing portfolio elements instead of relying solely on internal innovation. It’s a way to move “fast fast” as Ross Perot liked to say.

Last week StorageCraft announced it was acquiring the analytical intellectual property (IP) of Gillware Online Backup, a Madison, WI-based vendor. I spoke with StorageCraft executives and this acquisition has the effect of leapfrogging StorageCraft into the hottest part of IT right now – analytics.

Read More Here!
 
  Weekly Webinar: Microsoft's Advisor Program is Dying. What Should MSPs Do Next

September 29, 2016, Noon Pacific

Microsoft recently announced important changes to the Online Services Advisor (OSA) program.

Effective October 1, 2016, Microsoft will terminate the recurring portion of the Partner Of Records (POR) incentive for Office 365, Azure and CRM Online.

We will analyze this announcement to demystify the impact for MSPs who are still using this program. We’ll also provide concrete options.

Make sure to join us to learn about. Sign-up here!

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Must Do: Attend Western Washington Summit 2016
September 22 - "Building Cross-Regional Partnerships: Active Plays For Opportunity and Growth"


 
Announcing SQLSoft3’s Microsoft Azure Extravaganza in October and November

SQLSoft3, SMB Nation, and Microsoft, have turned October and November into SQLSoft3’s Microsoft Azure Extravaganza with FREE Azure Webinars, deals on Guaranteed-to-Run Azure classes, and Azure certification assistance with discounted Microsoft Certification Exam Vouchers.

Be a life learner and study Azure!

The biggest challenge that people have, besides pronouncing the word "Azure" correctly, is finding a way to get a leg up on what Microsoft Azure is, recognize what it can do for them, and get started with Microsoft Azure. To make this Microsoft Azure understanding possible, SQLSoft3 is offering:

    Free 30-minute and 60-minute Azure webinars
    Special deals on Guaranteed-to-Run Azure Classes

READ MORE HERE!

 
 
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