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Resources for Good Practice
Update December 2012

Member Care in Mission/Aid

Finances and Friends--Money and Motivation

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This month we welcome Gaylyn Williams as the Guest Contributor. We are really grateful to Gaylyn for the many materials she has developed over the years ranging from books on managing stress to raising finances, and all presented in the context of Christian spiritual growth. This Update includes two sets of resources. The first set deals with raising funds in Christian ministry and the second set primarily looks at the motivaton for money and other rewards in work. 

Warm greetings from Geneva,
Kelly and Michèle O’Donnell

Sunflower field, in the countryside outside of Geneva.

Raising Finances and Friends

One of the main reasons why “fundraising” can be such a struggle is because the focus is on the money one receives (or needs) more than on the people who give it. It is easy to get into a mindset that says, “We’re the getters and others are the givers.” Or, “Our job is to get and our partners’ job is to give.”  Consider these questions about raising support:

1. Do I see cultivating relationships with my partners, or potential partners, as something I have to do (a drudgery) or something I get to do (an opportunity)?
Do I feel that it detracts from my “real” work or is it a vital part of my work?
3. Do I really believe that my partners also can benefit through me and our working together?

 How you answer these questions reveals whether you are relating to those who give to your work as donors or as partners. When you change how you relate to those who support your work, you can dramatically increase your support base. When people know you care about them and are genuinely interested in their lives, they will become more and more committed to you.

Never Do Fundraising Again: A Paradigm Shift from Donors to Lifelong Partners  contains over 200 pages of proven strategies and skills for building and maintaining your support. It is filled with helpful stories from the author’s lives and others who are using the principles based on Christian scripture. Each chapter has questions to ponder, challenging core beliefs about fundraising, and a section called, “What can I do today?” offering practical suggestions to implement immediately. For a limited time get Never Do Fundraising Again at 50% off. Go to

Training on How to Never Have to Do Fundraising Again.  Relationship Resources (Ken and Gaylyn Williams’ nonprofit organization) offers effective training on how to successfully raise and maintain your support. The practical workshops empower individuals and groups to learn how to change the drudgery of fundraising into a joyful experience. They include biblical principles, thought-provoking questions and stories from people who have successfully applied the principles. Learn simple ways to transform one time gifts into lifelong partners. To learn more, go to

See also:
Fundraising for Christian Ministries. This is an interview with Chris Shaw, a fund raiser who gives financial advice to ministries and donors. You’ll find lots of practical principles and guidelines for raising support. It also addresses questions donors may ask to when deciding whether they want to support a ministry.
Fundraisers for Short-Term Trips. This is a link to short descriptions of how several people and churches have raised support for short-term mission trips.  


Exploring Money and Motivation


The Surprising Truth about What Motivates Us---RSA Animate Series
For some intriguing perspectives on rewards and motivation in work—and at home--check out this creative video piece by RSA. How does it apply to you, your colleagues, and work settings?
Motivating Staff and Volunteers Working in NGOs in the South---Frontera and People In Aid (2007)
“High staff turnover and poor performance have been persistent issues for both international and local non government organisations (NGOs). The issues have often been connected to the difficulties in motivating staff and volunteers. Financial constraints in NGOs including multi-cultural environments in many of those made the situation more complex and hard to tackle. People In Aid, therefore, commissioned research [by FRONTERA] to look at ways in which these organisations can and do motivate their staff and volunteers. The aim was to identify the various non-financial incentives used by NGOs working in the South.” Note: We suggest reading the two-page Executive Summary. The quote above is the opening paragraph.

See also:
**AidWorkers Network  is a free service with over 20,000 members, set up so that aid workers can share practical advice and resources with each other.
**Should Aid Workers Lead Comfortable Lives? (blog post from the Development Policy Centre)
Final Thoughts about Raising Finances

Raising and maintaining your support doesn’t have to be overwhelming. You can transform your experience by changing your paradigm from seeing supporters as the givers and yourself as the receiver to seing yourselves as mutual partners. When you begin to treat your supporters as true partners you will begin to see numerous benefits, including:
**exchanging the stress and drudgery of fundraising for a more joyful experience;

**spending less time, effort and money to maintain full support;
**transforming one-time gifts into lifelong partners and close friends
**inspiring your partners to become your best recruiters for more support;
**enjoying freedom from worrying about your financial needs;
**discovering the amazing power of gratitude to motivate people;
**saving your family’s sanity, because you won’t have to drag them around the country to raise more support.

Guest Contributor

Gaylyn Williams is an inspirational and motivational speaker and the author of eighteen books. She has also co-authored several books with her father, Ken, including All Stressed Up and Everywhere to Go: Solutions to De-Stressing Your Life and Recovering Your Sanity as well as Keys to Joy: How to Unlock God’s Gift of Lasting Happiness. Gaylyn also served in Wycliffe Bible Translators and The Navigators. She is President of Relationship Resources, a nonprofit providing workshops and materials for personal growth and ministry effectiveness (




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