HayMarketer brings you the latest local news, events and member news.

4 April 2017

 

The Age of the Living Brand

Think beyond customer service, interacting with your customers is changing. Communication and the need for powerful stories that resonate, unite and overcome the so-called content shock is the new customer engagement in marketing.  
 
These trends are described by the Fjord Trend Report which also outline the mecca: Mobile technology (MT) shifting towards being about the environment where customers spend their time.  MT will be about making 'place' as we know it becoming supercharged and customer interactive. Customer engagement wiill be about places interacting and living alongside brands  and businesses technology.

Tax Deal Done for Businesses
Image result for asian small businesses chinatown sydney
A total of 10,000 businesses and 1 million workers are to benefit from the 2.5% to 27.5% tax cut for companies has just been announced by Finance Minister Mathais Cormann.  Haymarket's local economy alone represents over 2000 businesses and with ABS 2016 figures showing more than 2.1 million SMEs in Australia, this welcome tax reduction will have far greater effect across the economy.  Read more HERE
 
In-ground Pedestrian lights Trial in Chinatown
The new lights at the intersection of Hay and Dixon streets in Chinatown.
Photo source: SMH Sydney Trial Lights

Pedestrians mezmerised by their moible technology will trial Sydney's first in-ground lights to be installed in the central city at the intersections of Pitt and Goulburn streets, and Hay and Dixon streets.

The long strips of lights on either side of Hay Street near the inner west light rail line and Paddy's Market in Chinatown are larger than those at the intersection of Pitt and Goulburn streets.

The lights at both intersections are part of a trial announced by the state government last year to stop mobile-phone zombies from ignoring red signals and walking into oncoming traffic.

Melbourne's new safety lights are more noticeable than those in Sydney.
Melbourne's safety lights far more noticeable


Sydney's CBD Growth Potential Plus
Sydney has been a world leader with effective rental growth of circa 50 per cent evident during 2016.
Photo source: SMH

As one of the leading cities in rental growth, Sydney CBD's growth potential is the envy of the developed world according to Savills Australia.  With the Light Rail, Circular Quay Ferry, Bus and Retail Interchange upgrade and a construction renaissance throughout the CBD, Sydney city is touted as  the most exciting precinct in Australia, with rental growth set to soar.  Read more HERE

Chinatown Hotels on the Rise

Hotel Plans on Sussex Street

TFE Hotels is planning to launch the Vibe Darling Harbour hotel at 319-325 Sussex Street, ­according to planning documents.  Four adjacent terraces on Sussex Street in Sydney's Chinatown have been snapped up developer Icon Oceania Sussex headed by Nico Tjen, the son of Oceania property developer Julina Lim, for $21.35 million.

The terraces at 319 and 321-325 Sussex Street cover a land holding of 530 square metres and are expected to make way for a new 150-room hotel. An artist impression of a scheme for the site shows the potential for a tower of about 13 storeys.  Investors onboard for the project include Aura Funds, Karbon Propertyu and MYI developments.  Read more HERE

New Holiday Inn Chinatown 

Sydney's new Holiday Inn will open in 2020, with a green sloping roof.

The InterContinental Hotel Group is expanding its footprint with a new Holiday Inn planned in Sydney's Chinatown.

UThe Chinese Linzhu group owns the site at 430 Pitt Street and will develop the 17-storey site, said to be worth about $61 million, complete with a sloping roof and "green waterfalls", with a 2020 scheduled opening.  Read more HERE

Astrology  Hotel Arrives in Chinatown

Astrology hotel: The Ultimo Hotel lobby.

Australian boutique hotel group 8Hotels has opened the world's first astrology hotel in Sydney. Located in the Chinatown district, The Ultimo Hotel, a heritage listed building, has been given a new look with new rooms that are aligned with 'the stars'.

Curated with astrologer Damian Rocks, the hotel offers guests a Sydney city experience based on their star signs. This includes travel guides on places to eat and drink and things to see and do based on whether you are an Aquarius, Cancer or Sagittarius (hint: The Glenmore is where you should have a drink).  Read more HERE


HCC welcomes New Member

Connect U Global, a Sydney based project management, with over 20 years experience in the building industry and over 10 years of child care experience with an international team of drafters have a Bachelor in Architect and have industry experience, who will work exclusively only on your projects.  Find out more HERE


EVENTS AROUND TOWN

CityTalks Design:
Data Driven Design


Video HERE

City of Sydney engaged over 300 guests during a very rainy evening to explore the future of Data and Design in cities. This inspiring and forward thinking event engaged all attendees with much lively discussion had.

From self driven cars, to live active apps reading cyclists movements throughout the city, museum paintings prompted to give the veiwer a video story, dog and tree readers to people counters throughout UTS, this session explored;

1. New technologies' abilities to provide information and a narrative through buildings and objects
2. A new area where questions such as what data can be sourced, how much should be shared and the issue of privacy 
3. Traditional use of buildings will be that offices are becoming like homes and homes can become offices.  eg: secondhome

Hong Kong Australian Business Association Autumn Drinks
 

HKABA held an engaging evening of networking at the Chinese Garden of Friendship last month.  Welcoming official guests; MP Jodi McKay and the HKBA Executive team, HCC Executive Committee enjoyed the lively evening.

City of Sydney Chinese New Year Post Event

Councillor Robert Kok congratulated the many sponsors, artists, community representatives, stakeholders and City of Sydney team who collaborated in achieving a widely celebrated this year's Chinese New Year's 2 week celebration throughout Sydney's CBD.

UPCOMING EVENTS

Chinatown Cultural and Historical Walking Tours 2017

Join Haymarket Chamber of Commerce co-founder George Wing Kee for his reknowned personalised Chinatown Walking Tour. George will provide showcase key historical and cultural sites with his deep knowledge and personal history of Haymarket. Bookings essential.

An exciting historical journey through Australia's largest Chinatown. Learn the hidden secrets of Chinese Australian culture, by visiting traditional Chinese shops and street sculptures with a special visit to the magical Chinese Friendship Gardens at the newly transformed Darling Harbour.

Start time 10:30 a.m. and ends by 12:30pm with lunch bookings from 12:30 - 1:30pm  BOOK HERE

New Moon Exhibition
4-15 April 2017

Justin Qian's New Moon Exhibition at Art Atrium 4 - 15 April 2017 is not to be missed.  As an award winning artist, Born in Nanjing and arriving to Australia in 1991

Justin is an award winning artists and this includes being a finalist in the Wynne Prize at Art Gallery of NSW in 2006, the Blake Prize in 2007, and the Blacktown Arts Exhibition in 2004 and 2006. Justin Qian had also exhibited in Sculpture by the Sea in 2007 and 2008.  Find out more HERE


Central Walk Plans Announced
A 3D cut through impression of Central Railway Station's Central Walk upgrade announced today by NSW Premier Gladys Berejiklian
A 3D cut through impression of Central Railway Station's Central Walk upgrade
Source:News Corp Australia

Last week Premiere Gladys Berejiklian announced the Central Walk Plans which will link public transport services at Central with the new Sydney Metro underground platforms, suburban Sydney Trains platforms, NSW TrainLink services, Sydney Light Rail and buses.
 
The main features of Central Walk include:
·         A 19-metre wide tunnel from Chalmers Street, linking to new metro platforms under Central
·         New, easy access points to Sydney Trains platforms 16 to 23
·         Escalators directly to suburban platforms for the first time
·         Aimed at boosting capacity at Central to cater for the expected 66 per cent increase in daily customer demand.
 
Construction on both the Central Walk project and Sydney Metro platforms will start in mid-2018.
For more information about Central Walk contact the Place Manager on 1800 171 386, or go to website sydneymetro.info

Central Precinct

Transport for NSW (TfNSW) is leading a project to reimagine Central Station and the surrounding precinct. The goal is to unlock Central’s potential as an iconic destination, creating a catalyst to revitalise the southern CBD. 

TfNSW is preparing a Strategic Framework for the Precinct, outlining the vision and principles that will guide development on the site. Engagement with the community and stakeholders continues, with the aim for high quality urban outcomes, respect for heritage and an improved customer experience critical to the success of the project.


For more information about Haymarket or the Chamber go to:

  • Haymarket Chamber of Commerce new website; www.haymarketchamber.org.au
  • Haymarket Live Work Play Guide 2017 click HERE
  • Chamber Chinatown Walking Tour Phone Application on iTunes HERE or Google HERE
  • Facebook  Haymarket Sydney Community
  • Instagram: #haymarketlove
  • LinkedIn:    Haymarket Chamber of Commerce

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